Question 1

What is Alphie?

Accepted Answer

Alphie turns your website into an AI-native app. Instead of a static homepage and a generic chat button that treats a two-person startup and a 500-person enterprise exactly the same, Alphie figures out who each visitor is the moment they land, scores them against your Ideal Customer Profile, and proactively shows them the content most likely to convert — a fintech case study for the fintech buyer, a competitor comparison for the visitor who came from a competitor's site. When a high-value prospect is on the page, it pings your team in Slack so a human can jump into the conversation while the visitor is still there. Think of it as an always-on inbound pipeline, not a chat widget.

Question 2

How does Alphie work?

Accepted Answer

Five steps, all automatic: (1) Identify and enrich — the second someone lands, Alphie identifies the company behind the visit and enriches it with firmographics like size, industry, and stage. Our identity-resolution technology matches anonymous site visitors to company-level profiles using third-party data sources. This matching operates on visitor metadata (such as IP-derived signals and publicly available firmographic data) and does not access or use the content of any chat conversation. (2) Score — it scores the visitor against the ICP and engagement rules you configure, in real time. (3) Engage — as the visitor shows intent (scrolling, clicking, time on page), an assistant panel slides in with content tailored to them, not a blank 'Hi, how can I help?' (4) Hand off to a human — when a high-ICP visitor is active, your team gets a Slack alert with full context, and one click puts you in a live chat from Slack while they're still on the site. (5) Re-engage — if they leave without converting, Alphie launches a personalized outbound campaign to bring them back.

Question 3

How does Alphie use visitor data?

Accepted Answer

Alphie processes visitor data solely on behalf of our customers to deliver the Service. We do not use chat transcripts, conversation content, or visitor communications for our own product development, model training, or any purpose other than providing the Service to the customer. Our identity-resolution feature operates on company-level metadata (company name, industry, size, stage) and is separate from chat functionality. During pilot and early-access engagements, we may review identity-resolution results to verify matching accuracy, as described in Section 8.10 of our Terms. Customers can opt out of this review at any time.

Question 4

How is Alphie different from a chat widget, a visitor-ID tool, or an outbound platform?

Accepted Answer

Three different things, three different answers. Chat widgets (Intercom and friends) wait for a click that mostly never comes, and the functionality hasn't really changed in fifteen years — Alphie is proactive, knowing who you are and what page you're on before you type, and leads with content instead of a blank 'Ask me anything.' Visitor-ID tools (Warmly, RB2B) tell you a company visited, usually after the fact in a dashboard you check later when the visitor is long gone — Alphie acts in the moment and routes the high-intent ones to a human in real time. Outbound platforms (Unify, Apollo) chase people who never raised their hand in a channel that gets noisier every year — Alphie works the opposite end: the visitor already chose to come to you, and that moment of self-selected intent is worth far more than a cold touch.

Question 5

How long does it take to set up Alphie?

Accepted Answer

It's one script tag — the same as adding analytics. From there you set your ICP, connect Slack and your CRM, and point Alphie at your content so it knows what to serve. Most of the setup time is you deciding what 'qualified' means. The install itself takes minutes, no engineering required.

Question 6

Will it slow down my website?

Accepted Answer

No. Alphie runs as a lightweight panel alongside your site, not by rewriting your pages. Some tools personalize by rewriting the whole page on the fly, which adds load time and breaks badly if the formatting glitches or the visitor is misidentified. We deliberately avoided that. You get the same personalization without anyone touching your page.

Question 7

How much does Alphie cost?

Accepted Answer

Two main tiers plus custom Enterprise pricing. Startup — $759/month (billed annually) for sites under 10,000 unique monthly visitors, including real-time qualification, the AI chat panel, Slack alerts and live chat, scheduling, bot protection, CRM export, and basic analytics (lead enrichment is not included on this tier). Pro — $1,599/month per seat (billed annually) for sites above 10,000 unique monthly visitors, adding unlimited leads with real-time enrichment (email, LinkedIn, company news and funding signals), lead routing and prioritization, advanced ICP scoring, team collaboration, and priority support. Enterprise — custom, for larger teams that need API access, custom integrations, permissions management, and a dedicated success manager. Full details are on the pricing page. We're in early access right now, so the fastest way to get exact numbers for your situation is to book a demo.

Question 8

Is there a free plan?

Accepted Answer

No free tier today — we're in early access. The fastest path is to book a demo and we'll figure out the right fit together.

Question 9

Is there a minimum traffic requirement?

Accepted Answer

Not a hard one, but Alphie compounds with volume. The whole premise is the 95% of qualified visitors you're already losing — below a few thousand visitors a month that number is small; above 10,000 it's real pipeline. The Startup tier exists for teams on the way up.

Question 10

What does Alphie actually do?

Accepted Answer

It identifies the company behind each visit, scores them against your ICP, and proactively serves content tailored to who they are and what they're doing — all in real time. When a high-ICP visitor is active, it routes them to a human in Slack with the full dossier attached, so a rep can engage while the visitor is still on the page. And if they leave without converting, it follows up with a personalized outbound campaign. One system, top of funnel to re-engagement.

Question 11

What's included in each plan?

Accepted Answer

Startup covers the core engagement loop: real-time qualification (under a second), the AI chat panel on every page, Slack alerts plus live-chat-from-Slack, scheduling, bot protection, CRM export, and basic analytics. Pro adds the data layer: unlimited leads with real-time enrichment (email, LinkedIn, company news and funding), lead routing and prioritization, advanced ICP scoring, team collaboration, and priority support. Enterprise adds API access, custom integrations, multi-user permissions, custom reporting, and a dedicated success manager.

Question 12

Does Alphie integrate with my CRM and Slack?

Accepted Answer

Slack works out of the box — alerts and live chat both run through it. For CRM, Alphie syncs with HubSpot, Attio, and Airtable today, with Salesforce and Pipedrive coming next. Booking runs on Google Calendar with auto-generated meeting links.

Question 13

How accurate is the identification?

Accepted Answer

Honestly? Company-level identification is right most of the time. Person-level is best-effort and lower-confidence, and we don't pretend otherwise. That's by design: a strong company-level guess that's right most of the time is far more useful than the blank screen every other visitor gets. Mostly right beats mostly wrong. It's also exactly why a human only gets pulled in once intent is clear — the rep sees the full context and makes the call, so a soft match never turns into an awkward 'Hi, Wrong Name.'

Question 14

Do you identify individual people, or just companies?

Accepted Answer

Primarily companies. Company-level identification is the reliable layer, and it's what we build the experience around. Where a visitor's professional profile is publicly resolvable, we may surface person-level detail too — but only for US visitors, never for EU, UK, or Swiss ones, and never when a browser sends a Global Privacy Control signal. Alphie itself never touches or stores raw IP addresses; our identity providers do the lookup transiently and return only professional information.

Question 15

What happens if Alphie can't identify a visitor?

Accepted Answer

The panel stays quiet and compact — no awkward guessing. The visitor can still start a chat, ask a question, or book a demo, and the moment they share an email, Alphie enriches and qualifies from there. We'd rather say nothing than say something wrong.

Question 16

How fast is Alphie?

Accepted Answer

It identifies and scores a visitor in about a second, and enriches in under two — faster than a human can open a LinkedIn tab. That speed is the whole point: it's what makes engaging a visitor while they're still on the page possible at all.

Question 17

Can Alphie route leads to the right rep automatically?

Accepted Answer

Yes. Alphie routes each qualified lead round-robin across your available team, so the Slack alert lands with someone who can actually respond — not in a queue nobody's watching. You set the availability and rotation.

Question 18

Can Alphie personalize what each visitor sees?

Accepted Answer

That's the core of it. Instead of one homepage for everyone, Alphie surfaces content matched to the specific visitor — industry case studies for the buyer from that industry, a comparison table for the one who came from a competitor, a pricing breakdown for the one lingering on pricing. And when a rep joins, they get the full context before they type a word.

Question 19

What data does Alphie collect about my website visitors?

Accepted Answer

When the Alphie script runs on your website, we process device and browser information, pages viewed, interactions with Alphie components, and — where identity resolution succeeds — name, professional email, job title, employer, and public professional profile such as a LinkedIn URL. We do not collect or store visitors' IP addresses ourselves: our third-party identity providers process the IP transiently to identify the company and return only the resolved professional information to us. We don't intentionally collect sensitive categories like health, financial, or precise-location data.

Question 20

Is Alphie a data broker?

Accepted Answer

No. Under the CCPA and CPRA, Alphie operates as a Service Provider to your business. That means we process visitor data on your behalf, for your business purposes only. We don't sell data, we don't share it for cross-contextual behavioral advertising, and we don't contribute it to any general-purpose data broker database.

Question 21

Do you sell or share visitor data?

Accepted Answer

No. Our Terms of Service contractually warrant that we do not 'sell' or 'share' personal information as those terms are defined under the CCPA/CPRA, and we commit the same in our Privacy Policy. Leads identified through your instance of Alphie belong to you.

Question 22

Do you use our data to train AI models?

Accepted Answer

No — we don't use leads generated through your instance of Alphie to train our models, and our LLM providers are contracted under business-tier terms that prohibit training on customer inputs and outputs. The one exception we disclose: for design partners and other customers who have been separately notified, we may review visitor profiles to verify the accuracy of our identity resolution providers. That review does not train any AI model, is limited to quality assurance, and is subject to the safeguards described in our Terms of Service.

Question 23

Does Alphie work with EU, UK, or Swiss visitors?

Accepted Answer

No. The Alphie script is configured to exclude IP addresses originating from the European Economic Area, the United Kingdom, and Switzerland. This means your use of Alphie doesn't create GDPR or UK GDPR exposure for visitors from those regions. If you operate in those markets, Alphie simply won't process those visitors.

Question 24

Does Alphie honor Global Privacy Control (GPC) signals?

Accepted Answer

Yes, automatically. When a visitor's browser sends a GPC signal, the Alphie script disables identity resolution for that session — no configuration required on your end.

Question 25

How is data encrypted?

Accepted Answer

Data is encrypted in transit using TLS 1.2 or higher. Data at rest is encrypted using industry-standard encryption.

Question 26

How do users authenticate to Alphie?

Accepted Answer

Signing in with Google uses OAuth 2.0, scoped to basic profile information only — we don't see or store your Google password, and we don't read your Gmail or Drive. If you connect Google Calendar to power booking, that's a separate integration you explicitly authorize, scoped to scheduling. Role-based access controls govern what authenticated users can see and do within your workspace.

Question 27

Who at Alphie can access our data?

Accepted Answer

Access to customer data is limited to Alphie personnel who need it to provide, support, or secure the Service. All access is logged. Our team is subject to confidentiality obligations, and we don't permit access for marketing, cross-customer analysis, or any purpose outside the Service.

Question 28

Where is data hosted?

Accepted Answer

Alphie's infrastructure is hosted in the United States. We do not transfer customer data outside the U.S. except to Subprocessors listed in our subprocessor documentation.

Question 29

What happens in the event of a security incident?

Accepted Answer

We maintain an incident response plan. If a confirmed security incident affects your data, we'll notify you without undue delay — and in any event within 72 hours of confirmation, consistent with applicable law — with available details and remediation steps.

Question 30

Who owns the leads Alphie generates for us?

Accepted Answer

You do. Our Terms of Service confirm that the Customer retains all right, title, and interest in the leads generated through your instance of the Service.

Question 31

How long is visitor data retained?

Accepted Answer

Visitor data is retained in your Alphie dashboard for the duration of your subscription. Upon termination, we provide a 30-day export window, after which data is deleted in accordance with our retention policy and applicable law.

Question 32

What happens to our data if we stop using Alphie?

Accepted Answer

You'll have a 30-day window to export your data after termination. After that, we delete customer-specific data from our production systems, subject to limited retention required by law (for example, for tax or audit purposes).

Question 33

Do you have a Data Processing Agreement (DPA)?

Accepted Answer

Yes. A standard DPA is available and incorporated by reference into our Terms of Service. For customers with specific contractual requirements, a signed DPA can be provided on request to legal@meetalphie.com.

Question 34

Who uses Alphie?

Accepted Answer

B2B SaaS teams with real inbound traffic. In practice that's: GTM leaders turning traffic they already paid for into more pipeline; founders catching qualified prospects they'd otherwise never see, without a sales team to do it; sales professionals engaging leads the moment they show interest, not hours later; and customer success responding with full context on who they're talking to.

Question 35

Do I need technical setup or coding?

Accepted Answer

No. Alphie is built for non-technical users — paste one embed snippet and you're running. No developer time required.

Question 36

Is Alphie intrusive to my visitors?

Accepted Answer

It's deliberately subtle. The panel stays compact and quiet by default, and only expands when a visitor shows genuine intent. If Alphie can't confidently identify someone, it stays quiet rather than guessing. And it honors Global Privacy Control automatically. The goal is to feel like a helpful concierge, not a tail.

Question 37

Does Alphie personalize what my leads see and how we respond?

Accepted Answer

Yes, on both sides. Alphie tailors the on-site experience to each visitor in real time, and it hands your rep the full picture — who they are, what company, why they might be a fit — before anyone replies.

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