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AI & Automation

How we work at Alphie

By Yura Riphyak2 min read
Sam Altman's tweet saying you can skip the parties, the conferences, the press and the tweets, and build a great product and get users

Alphie is a four-person company and we plan to keep it that way until at least $10M ARR.

Here's how we work.

1. Everything is connected to Claude

AI is only as good as the context it gets, so ours gets all of it: Slack, every Gmail inbox, every calendar, Granola for meetings, Stripe, our code repo, support and design.

Every week Claude rewrites a markdown file about what Alphie is. That is the knowledge base Alphie itself uses to write emails on our behalf and to chat with visitors on our site.

2. Minimize meetings

Comes with being small. Every additional person adds overhead, which means more meetings and more coordination. Internally we have one all-hands a month and one weekly 1:1 with Olena Vozna. That's all. Also because we're remote, everything happens either in Slack or over calls -- so no internal communication goes unrecorded.

If you want to cut meetings in your own company, look at what Darka Azhnyuk is building at Spry.

3. Prep for every customer meeting and follow up on every one

Claude already has the context, so a loop preps each client call and onboarding, and drafts the follow-up from Granola afterwards.

4. Let customers drive the roadmap

About 90% of our roadmap is pulled by customers. Every customer gets their own Slack channel with us, and we tell them there's roughly a 50% chance any feature request ships overnight. This is how we've built every integration. Building has never been cheaper, so there's no excuse for not listening.

5. Only two things matter: talking to customers and building the product

No PR. No press. No interviews. No fancy videos -- AI or otherwise. We only go to events where we know our audience will be (more in how we get the most demos from meetups).

6. No idle days

Each day we check what moved: a new customer, a shipped feature, a lesson learned.

7. We don't believe in 996

Your productivity over the day is non-linear, the output doesn't scale proportionally to hours. My day runs from 8:30 to 8, but that includes an hour of writing fiction and, sometimes, a 20-minute nap. Weekends are for family -- non-negotiable. (More on my day as a 42-year-old founder in this LinkedIn post.)

Email me at yura@meetalphie.com if you want a copy of the skill that updates the company knowledge base weekly.

First posted on LinkedIn

Yura Riphyak

Yura Riphyak

CEO of Alphie

Yura is building the future of intelligent GTM at Alphie. Previously, he co-founded YouTeam (YC W18, acquired by Toptal) and Hubbub.fm.

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