---
title: "How we work at Alphie | Alphie Blog"
description: "Alphie is four people and plans to stay that way until at least $10M ARR. Seven rules we run it by, from connecting everything to Claude to no 996."
last_updated: "2026-11-12"
canonical: "https://meetalphie.com/blog/how-we-work"
---

[Back to Blog](https://meetalphie.com/blog)

Alphie is a four-person company and we plan to keep it that way until at least $10M ARR.

Here's how we work.

## 1. Everything is connected to Claude

AI is only as good as the context it gets, so ours gets all of it: Slack, every Gmail inbox, every calendar, Granola for meetings, Stripe, our code repo, support and design.

Every week Claude rewrites a markdown file about what Alphie is. That is the knowledge base Alphie itself uses to write emails on our behalf and to chat with visitors on our site.

## 2. Minimize meetings

Comes with being small. Every additional person adds overhead, which means more meetings and more coordination. Internally we have one all-hands a month and one weekly 1:1 with Olena Vozna. That's all. Also because we're remote, everything happens either in Slack or over calls -- so no internal communication goes unrecorded.

If you want to cut meetings in your own company, look at what Darka Azhnyuk is building at Spry.

## 3. Prep for every customer meeting and follow up on every one

Claude already has the context, so a loop preps each client call and onboarding, and drafts the follow-up from Granola afterwards.

## 4. Let customers drive the roadmap

About 90% of our roadmap is pulled by customers. Every customer gets their own Slack channel with us, and we tell them there's roughly a 50% chance any feature request ships overnight. This is how we've built every integration. Building has never been cheaper, so there's no excuse for not listening.

## 5. Only two things matter: talking to customers and building the product

No PR. No press. No interviews. No fancy videos -- AI or otherwise. We only go to events where we know our audience will be (more in [how we get the most demos from meetups](https://meetalphie.com/blog/demos-from-meetups)).

## 6. No idle days

Each day we check what moved: a new customer, a shipped feature, a lesson learned.

## 7. We don't believe in 996

Your productivity over the day is non-linear, the output doesn't scale proportionally to hours. My day runs from 8:30 to 8, but that includes an hour of writing fiction and, sometimes, a 20-minute nap. Weekends are for family -- non-negotiable. (More on my day as a 42-year-old founder [in this LinkedIn post](https://www.linkedin.com/feed/update/urn:li:activity:7526678817625731073/).)

Email me at [yura@meetalphie.com](mailto:yura@meetalphie.com) if you want a copy of the skill that updates the company knowledge base weekly.

[First posted on LinkedIn](https://www.linkedin.com/feed/update/urn:li:activity:7526323081536069632/)

#### Yura Riphyak

CEO of Alphie

Yura is building the future of intelligent GTM at Alphie. Previously, he co-founded YouTeam (YC W18, acquired by Toptal) and Hubbub.fm.

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## Keep reading

[November 12, 2026AEO is just a top-5 list plus an MCP](https://meetalphie.com/blog/aeo-top-5-list-and-mcp)[November 12, 2026First-time founders start with a product. Fourth-time founders start with distribution.](https://meetalphie.com/blog/start-with-distribution)[November 12, 2026Product-market fit is just retention](https://meetalphie.com/blog/pmf-is-retention)

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